Do you do both Organic and Paid Social Media Marketing?
Yes, absolutely. The divide between them has become minimal as time has gone on and with ‘organic’ reach being so low, publishing without some media spend on page isn’t recommended these days. There is no longer a divide between the two. Although the goals of content are often different, it’s important that they inform one another.
Will you create my content for me?
For sure. We can create concepts that inform the format of your content. So, if you’re unsure of what your content should be (still images, designs, short video, longform video, audio, animation, illustration) we can help.
Will you send me content for my approval prior to posting?
Absolutely. Having a rigorous process in place for batching social content and getting approvals is important to us, so we’ll work in the background to try to get 1 month ahead.
Can Rare create my social media strategy and I can implement it?
Creating social media strategies is something we specialise in. Creating any kind of strategy isn’t a one-sided thing though and although we’d be leading the process of creating the strategy – we’d be relying on you to inform the contents of the strategy itself.
Can I post on my channels alongside your content?
Absolutely. The only thing we ask here is that we all try to keep each other in the loop so that we’re not posting at the same time or minutes apart.
Do you do Community Engagement?
We can do. ‘Community management’ is usually best handled by the brand themselves. Especially if the majority of questions you receive on social media are really unique to what you do as a brand. We can help with daily monitoring inside business hours and even respond to neutral and positive comments as your brand – but the majority of questions about your brand will be flagged by us to you, so for the most part we recommend this task is done in-house.
How regularly do you post?
There’s not set number of posts per month guaranteed to get you results. But having a tailored strategy that considers your brand goals and your marketing goals will help inform our recommendation. Once we get to know you, we’ll agree on an amount of posts and the formats that will help you achieve your goals.